hyPURcel: A polyurethane foam platform built for real engineering design decisions

If you’re designing around material limitations, it’s time to rethink the material.

Select the foam characteristics for your performance requirements

Many conventional polyurethane foams rely on fixed behaviors that force design or performance compromises. As a result, teams adjust to the material rather than define how it should perform — especially across product iterations or small design changes. hyPURcel offers more control over foam behavior, allowing you to quickly meet application needs without working against the material or qualification risks.

Footwear, orthopedic soft goods & medical applications

Energy return and compression behavior that holds up under repeated use.

Transportation components & industrial applications

Vibration-resistant durability and performance that lasts for years.

Die cutting, foam tapes & flexographic printing foams

Predictable pressure response with long-term material stability.

Wearables & athletic gear

Breathable stretch and recovery that stays consistent in continuous movement.

Polyurethane foam technology engineered for performance across form, function and application

I-Series: dimensional stability across a broad spectrum

Change performance without changing material chemistry across 49+ grades engineered for compression and resiliency, TTE balance and reduced requalification risk.

S-Series: high stretch with controlled recovery

An open-cell polyester polyurethane designed for applications requiring high elongation, tensile strength and breathable performance under repeated stretch and recovery.

R-Series: energy return and cyclic resiliency

Engineered for energy return under repeated compression, R-Series maintains responsiveness with low hysteresis loss and long-term structural integrity.

T-Series: thermoformable with defined compression performance

Formulated for dimensional stability and adhesion, T-Series achieves target compression deflection at lower densities while remaining fabrication-ready.

V-Series: vibration damping and pressure management

A viscoelastic polyurethane engineered to absorb and manage force through hysteresis loss, limiting peak impact while distributing pressure under load.

Coming soon…

hyPURcel will soon launch the next iteration Series in the technology platform. Your application requirements could drive the next foam design in this new Series.

Scale quickly from concept to production with verified performance

Every hyPURcel foam is defined through empirical testing that measures how the material actually performs, and translates that data into clear, usable information. Through The Characterization Lab, material properties are measured and managed within a single, integrated system, generating 60,000+ data points annually. This helps you evaluate performance and refine formulations with consistency, which supports faster development while giving you confidence that your foam meets your application requirements. 

Work directly with our foam engineers to define, test and refine material performance

hyPURcel is for teams that need more than off-the-shelf catalog materials. You’ll work directly with technical experts who can bring foam behavior into alignment with your application, from selecting for density, firmness, color and other parameters — all within a consistent polyurethane platform. And you can expect fewer handoffs, clearer communication and a more predictable path from development to delivery. With hyPURcel, collaboration is actually collaborative.

Material supply built for business continuity

When your material supply is tied to a single source, disruptions become your problem. With hyPURcel, you’re not locked into one supplier or chemistry. Our material platform is supported by multiple domestic inputs and controlled formulation ownership. That means fewer delays tied to tariffs, shortages or force majeure. This also provides a more reliable path from development through production, and consistency from run to run across changing supply chain inputs. Low MOQs also make it easier to align material supply with your actual business demands.

Discuss your performance targets with our team

Share what you’re working on and the constraints you’re working within. We’ll help you evaluate whether hyPURcel is a fit for your application.